Where Is the Omaze Sussex House?
The Omaze Sussex house captured national attention in 2025 when James Moughton from Hull won the £4 million beachfront property plus £250,000 cash. Omaze hasn't disclosed the exact location to protect the winner's privacy, but the luxury coastal paradise sits somewhere on Sussex's stunning shoreline, supporting the Motor Neurone Disease Association through the prize draw.
The 2025 Omaze Sussex House Winner
James Moughton from Hull received life-changing news in 2025 when Omaze informed him he'd won their Sussex house draw. The prize package includes a spectacular £4 million beachfront property plus £250,000 cash, providing not just a dream home but financial security to maintain it. This represents one of Omaze's most valuable UK property prizes to date.
Moughton's win follows the typical Omaze pattern where ordinary people buying £10 entries suddenly find themselves property millionaires. The Hull resident joins a growing community of Omaze winners across the UK who've transformed their lives through these prize draws. His story demonstrates how these competitions genuinely change ordinary lives rather than just enriching already wealthy individuals.
Winners face significant decisions about whether to keep, rent, or sell their prizes. The substantial cash element helps cover immediate costs including stamp duty, which Omaze doesn't pay, plus ongoing maintenance, insurance, and utilities for properties of this calibre. This thoughtful prize structure ensures winners aren't burdened with assets they cannot afford to maintain.
Why the Location Remains Private
Omaze deliberately withholds exact property locations to protect winners' privacy and security. Publishing addresses of multi-million pound homes with known wealthy residents creates obvious risks from theft to unwanted attention. This policy allows winners to enjoy their prizes without constant security concerns or becoming local tourist attractions.
The Sussex house description mentions "beachfront" and "coastal paradise," indicating direct beach access rather than just proximity to coast. This narrows potential locations to relatively limited stretches of Sussex coastline where such properties exist. However, Sussex's 90 miles of varied shoreline still leaves considerable uncertainty about the specific location.
Winners can choose to publicise their prizes and locations if they wish, but most prefer privacy. Previous Omaze winners who've spoken publicly typically avoid revealing exact addresses, maintaining security whilst sharing their excitement. This balanced approach allows winners to celebrate their good fortune without compromising safety.
Sussex Beachfront Property Market
Properties worth £4 million on Sussex's beachfront sit at the absolute premium end of the county's property market. These rare homes combine spectacular locations with exceptional specifications, appealing to wealthy individuals seeking coastal luxury. The most expensive Sussex coastal properties cluster around Brighton's exclusive areas, Worthing's premier seafront locations, and select spots along East Sussex's less developed coastline.
Direct beach access significantly increases property values compared to homes merely near beaches. The ability to walk from your back door onto sand or shingle commands substantial premiums, with such properties rarely becoming available. This scarcity means beachfront homes often sell through private networks before reaching open market listings.
The BN18 postcode covering the Arundel area represents West Sussex's most expensive, with average prices exceeding £1.5 million. However, truly exceptional beachfront properties command multiples of even these elevated averages. The Omaze Sussex house sits firmly in this ultra-premium segment where normal market rules barely apply.
What Previous Omaze Winners Did
Simon Williams provides instructive example of Omaze winner decision-making. He won a Devon house in 2023 worth substantial sum, sold the property after six months, and bought in Sussex instead. This demonstrates how winners often cash out their prizes to purchase properties better suiting their actual needs and preferences, pocketing remaining funds for financial security.
Selling immediately allows winners to avoid capital gains tax on prize properties, as primary residences remain tax-free for limited periods. This tax efficiency makes quick sales financially attractive, even if winners love their prize properties. The alternative of keeping properties as rentals creates ongoing management responsibilities and tax complications many winners prefer avoiding.
Some winners keep their Omaze properties, particularly when locations suit their lifestyles perfectly. These individuals typically had sufficient existing wealth to manage associated costs, as even with £250,000 cash, maintaining £4 million properties proves expensive. Insurance, utilities, maintenance, and property taxes for such homes easily reach £50,000 annually.
The Motor Neurone Disease Association Benefit
The Sussex house draw supported the Motor Neurone Disease Association, a charity funding research and supporting people living with this devastating condition. MND affects approximately 5,000 people in the UK at any time, progressively destroying motor neurons controlling muscle movement. The disease currently has no cure, making research funding critical for developing treatments.
Omaze guaranteed minimum donations regardless of ticket sales, providing charities with predictable funding they can plan around. This model contrasts with traditional fundraising's uncertainty, allowing charities to commit to programmes knowing money will arrive. The Motor Neurone Disease Association receives substantial funds from the Sussex house draw, supporting their research and care services.
Critics of Omaze's model note that charities receive smaller percentages of ticket revenue than traditional fundraising methods. However, the guaranteed minimums and scale of funds raised often exceed what charities could achieve independently. This debate continues as Omaze expands their UK operations, with both supporters and critics making valid points about effectiveness.
How Omaze Prize Draws Work
Omaze purchases luxury properties specifically for prize draws, commissioning professional photography and promotional videos showcasing homes at their best. The company handles all acquisition costs, legal work, and marketing, creating turnkey operations that deliver massive exposure for supported charities. This professional approach explains their growing popularity despite traditional charity sector reservations.
Entries cost £10 with maximum purchases of 200 entries per person per draw, preventing wealthy individuals from buying overwhelming advantages. This democratic approach means genuine opportunity exists for anyone purchasing even single entries, though obviously more entries improve odds. The model succeeds by combining affordable entry costs with dream-home aspirations millions share.
Winners must answer questions correctly and meet eligibility requirements including age and residency restrictions. Draw processes undergo independent scrutiny ensuring fairness and compliance with gambling regulations. This transparency protects Omaze's reputation whilst giving participants confidence that draws operate legitimately rather than as marketing scams.
Sussex Coastal Living Appeal
Sussex's coastline attracts property buyers seeking quality of life beyond what cities offer. The combination of beaches, South Downs National Park, market towns, and reasonable London access creates enviable lifestyle. Coastal properties particularly appeal to people prioritising health, outdoor activities, and natural beauty over urban conveniences.
Brighton's cultural scene provides cosmopolitan amenities rarely found in coastal towns, with festivals, restaurants, nightlife, and arts venues rivalling much larger cities. This urban energy combined with beach access explains Brighton's enduring popularity and high property prices. Winners of Sussex beachfront homes inherit this unique combination of coastal tranquillity and cultural vibrancy.
The South Coast's mild climate proves more comfortable than northern regions, with warmer winters and moderate summers. Rainfall remains lower than much of Britain, whilst sunshine hours exceed national averages. These climatic advantages make year-round coastal living more practical than in harsher environments, adding value beyond just aesthetic appeal.
Tax Implications for Omaze Winners
UK tax law treats prize winnings as tax-free, meaning winners don't pay income tax on their £4 million properties. However, stamp duty becomes winner's responsibility, currently costing £513,750 on a £4 million residential property under standard rates. The £250,000 cash prize helps cover this immediate liability, though it substantially depletes the cash component.
Winners keeping properties as primary residences avoid capital gains tax on eventual sales, provided they sell within certain timeframes and meet residency requirements. This tax efficiency encourages winners to move into prizes even temporarily before selling, potentially saving hundreds of thousands in tax. Professional tax advice proves essential for optimising these complex situations.
Rental income from prize properties becomes taxable if winners choose that route, whilst ongoing property expenses may offset tax liabilities. Capital gains tax applies to investment properties when sold, calculated on gains from the point of winning. These complexities explain why many winners sell quickly, pocketing tax-free windfalls rather than managing ongoing tax obligations.
Sussex Property Investment Perspective
Beachfront properties generally appreciate well, with limited supply supporting values during market downturns. The combination of scarcity, desirability, and wealthy buyer demographics creates resilient markets less vulnerable to economic cycles than mainstream property. Long-term holders of premium coastal properties typically see strong returns, assuming proper maintenance.
Sussex benefits from proximity to London and excellent transport connections, supporting property values through commuter and second-home demand. As remote working normalises, these locations become primary residences for professionals no longer needing daily London attendance. This trend supports continued price growth in areas offering lifestyle benefits alongside connectivity.
The ultra-premium segment where the Omaze house sits proves less liquid than mainstream markets, with smaller buyer pools and longer marketing periods typical. However, truly exceptional properties with direct beach access remain perpetually desirable, ensuring eventual sales even if they require patience. These characteristics suit long-term holders better than those needing quick liquidity.
Entering Future Omaze Draws
Omaze runs multiple UK draws annually, featuring properties across desirable locations from Cornwall to Scotland. Each draw supports different charities, allowing participants to direct their money toward causes they care about whilst pursuing property dreams. This model has distributed millions to charities whilst creating numerous millionaires from ordinary backgrounds.
Entry involves simple online process where you select number of entries, answer a question, and complete payment. Omaze sends regular updates during draws, building anticipation whilst keeping participants informed. The company's professional communication and legitimate winner announcements maintain trust that distinguishes them from less reputable competitions.
Realistic expectations prove important—odds remain long despite genuine winners existing. View entries as charitable donations supporting worthy causes, with the dream home possibility as bonus rather than expectation. This mindset ensures participation remains positive regardless of outcomes, supporting charities whilst maintaining healthy perspective on actual winning chances.
Frequently Asked Questions
Where exactly is the Omaze Sussex house located?
Omaze hasn't disclosed the exact location of the Sussex house to protect winner James Moughton's privacy and security. The property is described as a £4 million beachfront home on Sussex's coastline, but the specific address remains confidential. This policy applies to all Omaze prizes to safeguard winners.
Who won the Omaze Sussex house?
James Moughton from Hull won the 2025 Omaze Sussex house draw. His prize includes the £4 million beachfront property plus £250,000 cash. Moughton joins growing list of Omaze winners whose lives have been transformed by these prize draws, receiving property worth millions for £10 entry costs.
What charity benefited from the Sussex house draw?
The Motor Neurone Disease Association received funds from the Omaze Sussex house draw. This charity supports people living with MND and funds research seeking treatments and eventually a cure for this devastating condition. Omaze guaranteed minimum donations regardless of ticket sales, providing predictable funding for the charity's programmes.
Do Omaze winners have to pay tax on prize properties?
UK winners don't pay income tax on prize properties, but stamp duty becomes their responsibility. For a £4 million property, stamp duty costs £513,750. Winners also face ongoing costs including insurance, utilities, maintenance, and property taxes. The £250,000 cash prize helps cover these expenses, though stamp duty consumes substantial portion immediately.
What do most Omaze winners do with their prizes?
Many winners sell their prize properties quickly, avoiding capital gains tax whilst pocketing substantial funds. Example: Simon Williams won a Devon house in 2023, sold after six months, and bought in Sussex. This approach provides financial security without the burden of maintaining expensive properties. Some winners keep their prizes, particularly when locations suit their lifestyles perfectly.
How can I enter future Omaze draws?
Visit the Omaze website to view current draws and enter online. Entries cost £10 each with maximum 200 entries per person per draw. Each draw supports different charities and features properties in various desirable UK locations. You must answer questions correctly and meet eligibility requirements including age and residency restrictions.
The Dream of Coastal Living
The Omaze Sussex house captures universal fantasy of owning spectacular beachfront property without decades of saving or career success typically required. These draws democratise access to properties that would otherwise remain exclusive to the very wealthy, giving ordinary people genuine shots at extraordinary homes. This appeal explains Omaze's explosive growth and the millions participating in their draws.
Sussex's coastline offers diverse environments from bustling Brighton to quiet rural beaches, each with distinct character and appeal. Beachfront properties here provide not just homes but lifestyles centred on natural beauty, outdoor activities, and coastal communities. Winners inherit these benefits instantly, living dreams that would take most people lifetimes to achieve independently.
Whether you're considering moving to Sussex through conventional property purchase or dreaming of winning spectacular beachfront homes through Omaze, the county offers exceptional quality of life. The coastline, countryside, culture, and connections combine to create genuinely special place to call home. James Moughton discovered this through extraordinary luck—you might find it through more conventional means, but the end result matters more than the journey.